Óshe Best foot forward

Project overview

Passion is our favourite motivator and when this client originally came to us with a view to realising her long-held dream of owning a shop selling high-end designer shoes and accessories, we just knew we were going to love making it happen! The physical premises was to be an ‘Aladdin’s cave’ for shoe-lovers; the brand and website needed to be enticing, inspirational and motivational with one overriding mission - to get people through the door.

 

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Dreams come true

For us the notion of ‘dream’ encapsulates both sides of the project - the inspiration of the owner and the ‘buy because I want it, not because I need it’ sentiment the designer products provoke. This sense of fantasy pervades the brand, combining a high-fashion look with fluid shapes, ethereal colours and tantalising texture. From the exotic business name to the enthralling Look Book, all elements come together to evoke a feeling of Wonderland.

 

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Deconstructed brandmark
Colour palette
Typography
Striking photography
Brand illustration
Striking photography

Online indulgence

óshe is all about indulgence and pleasure and we wanted the website to be the first exquisite step into their fantastic world. Colourful and unusual yet simple and clear, this is an online presence that draws in the viewer and motivates desire. Main slider and featured ‘edit’ products are refreshed regularly to maintain engagement and create a sense of fluidity that reflects the small volume, seasonal collection based nature of the products themselves.

 

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Website homepage
Website lookbook
Website product

Consistent delight

Any point of contact should be (and needs to be) a delight. Whether viewing a high impact advert in town, liking and sharing in your downtime or swinging the bag that carries your latest indulgent purchase, you should be filled with the feel-good sensation that makes óshe such a pleasurable experience. And this strong, emotive brand is just as motivational for the company’s staff and the global designers who trust them to sell their creations.

 

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Fashion photography
Brand illustration
Fashion photography

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The best results come from great relationships, and all great relationships start with a conversation - get in touch and tell us about your plans! Call us on 01371 831860 or fill out the form to request a call back. Alternatively you can email us at info@vrve.co